Old Navy Brand Purpose Campaign
The Challenge: Create an expanded brand purpose for Old Navy, develop a strategy, and execute a creative plan.
Byoma Brand Evolution and Strategy
Our goal: Develop a future-facing brand strategy and campaign that strengthens Byoma’s credibility, differentiation, and cultural relevance among Gen Z.
Party City Rebrand
What we did: Reinvented Party City to modernize and refresh the brand identity.
Tiger Paw Classic
Served as a Sales Representative for the 16th annual Tiger Paw Classic golf tournament.
As a sales representative, I was responsible for reaching out to local businesses, pitching partnership opportunities, and building relationships from the ground up. Through consistent outreach and follow-up, I raised over $2,500 in sponsorships, helping support Ripple of One.
Young Life
Serve as a volunteer Wyldlife leader, and Glenview team lead where we direct an extensive school program.
With this I, mentor and lead middle school girls, collaborate with team members to run operations and implement events, and lead a volunteer team of 8, serving as the primary liaison between school administration, area directors, and staff.
